FAQs

Q. What is the Giovanni White Line?

A. The Giovanni White Line is a 15-product range of professional standard hair care products including shampoos, conditioners, repairing treatments, and styling and finishing products.

Q. What makes the Giovanni White Line unique?

A. The Giovanni Rule of Balance. This rule simply states: Make each product as pure and natural as humanly possible without sacrificing exceptional product performance. This rule is the reason we can provide you with the finest ingredients AND performance, all in one product. We understand that ingredients alone are not enough. If our products don't perform well, it won't matter how natural they are.

Q. What are Ripe Harvested Certified Organic Botanicals?

A. Ripe Harvested Certified Organic Botanicals are included in all of Giovanni's unique product formulations. Many of these botanicals are painstakingly harvested by hand at their peak of freshness. Once harvested, our botanicals are slowly cooled and then gently refrigerated until they are ready to be incorporated into our unique formulations. This careful attention to detail is your guarantee of total product satisfaction.

Q. What is meant by "Organic"?

A. Organic is the way our Ripe Harvested, Certified Organic Botanicals are grown and processed. The term "organic" on a label stands for the commitment to agriculture that has a low impact on the environment. Organic production does not use toxic chemical pesticides and fertilizers. Instead the system works to replenish and maintain the fertility of the soil. No artificial ingredients, preservatives, or irradiation is used in the processing of our botanicals.

Q. Where are Giovanni products sold?

A. Giovanni products are sold in salons and fine natural products stores everywhere. While we are totally committed to supporting our salon and retail partners, as a convenience to those who cannot visit our retailers we provide a secure online ordering option.

Q. Does Giovanni test its products on animals?

A. We have never tested our products on animals and never will. All Giovanni products are cruelty free.


Q. I am a hairstylist or specialty retailer that would like to carry your products. Can you provide me with ordering information and samples?

A. Yes. Please contact us at sales@giovannicosmetics.com

Q. What is Sodium Hydroxymethylglycinate, an ingredient in many of Giovanni products?

A. Sodium Hydroxymethylglycinate is a natural preservative derived from the amino acid Glycine.

Q. How long after I place my order will I receive it?

A. For shipping information please see the top menu bar and click "Customer Service".

Q. Are Giovanni products guaranteed?

A. We are confident on our products, so we unconditionally guarantee your satisfaction.

Q. My hair is fine so what Giovanni conditioner will not weigh my hair down?

A. Giovanni SMOOTH AS SILK CONDITIONER is an excellent everyday use conditioner that will add body, and detangle fine and all types of hair. NUTRAFIX also adds excellent body.

Q. My hair is not fine but coarse and thick, so what Giovanni conditioner is right for me?

A. 50/50 BALANCED HAIR REMOISTUIZER is right for your hair type. This conditioner puts moisture back into the hair shaft and tames and softens thick coarse hair.

Q. In the Giovanni shampoos, what is the ingredient Sodium C 12-14 Olefin Sulphonate?

A. This is the detergent. It is a more natural alternative to Sodium Laureth or Lauryl Sulfate. It is naturally derived from coconut.

Q. Will Giovanni shampoos strip my hair color?

A. No. Giovanni shampoos are very gentle and are specifically formulated to clean the hair while not stripping hair color.

Q. Are Giovanni Hair Care Products pH Balanced?

A. Yes

Q. I notice a slight alcohol smell in a Giovanni product that is called MORE BODY? Why is alcohol in this product, and will it dry my hair?

A. MORE BODY is a very unique product that adds body to the hair. The small amount of alcohol in this product simply opens up the hair shaft momentarily, so that the vegetable protein and other nutrients actually penetrate the hair. The alcohol then volatizes (evaporates) out of the hair. Many other hair thickeners only coat the hair, and after a few weeks of use, dulling and heavy build-up will occur. MORE BODY fuses into the hair as it adds body and conditions fine hair. No build-up. Also, MORE BODY seals in hair color.

Q. My hair is extremely dry and damaged what should I use?

A. Any Giovanni conditioners will improve the situation greatly. However, Giovanni has a three-minute hair reconstructor called NUTRAFIX. This product can be used continually, every few days or in conjunction with Giovanni DIRECT or VITAPROFUSION. Tip: For a creative approach to this problem, apply NUTRAFIX on clean semi-wet hair and place a shower cap over it: Leave on for 15 minutes or for several hours, or overnight. Also heat can be applied to NUTRAFIX via a hair dryer. Always rinse NUTRAFIX out of hair.

Q. My hair is over processed (from coloring, bleaching, permanent waving). What Giovanni product to use?

A. Again, any Giovanni conditioners would be useful. Giovanni VITAPROFUSION will bring back the life and elasticity (stretch) to the hair shaft, and will make the hair shiny and manageable. This is a spray product that stays in the hair. Tip: VITAPROFUSION fuses vitamins, herbs, and vegetable protein into the hair shaft, and will detangle and add just enough body to keep the hair very manageable.

Q. My hair and scalp are very oily, what Giovanni product to use?

A. Use Giovanni GOLDEN WHEAT SHAMPOO. GOLDEN WHEAT SHAMPOO is formulated with a small amount of menthol that reduces oil form hair and scalp naturally and will not overstrip the hair shaft. Many companies adjust the pH or use a chemical in their products to reduce oil. This will often strip the hair of nutrients and color. The use of menthol is a natural and safe alternative.

Q. My scalp gets itchy and flaky very easily. Does Giovanni offer anything to help me?

A. We recommend Giovanni TEA TREE TRIPLE TREAT SHAMPOO. This shampoo utilizes Tea Tree Oil, as a natural skin antiseptic and moisturizer to alleviate dry flaking scalp associated with scalp irritations.

The Nature of Hair

Q. What is hair?

A. Hair is an outgrowth of the skin, constructed of layers of horny cells, beginning beneath the surface of the scalp and projecting above it.

Q. Of what is hair composed?

A. Hair is composed of a protein called Keratin. Protein of the hair is composed of amino acids containing carbon, oxygen, hydrogen, nitrogen, and sulfur. Proteins constitute the base material of all living things. Proto means "first".

Q. How many parts to the hair?

A. Hair itself consists of two parts - the root and the shaft. The root is the part enclosed within the follicle, beneath the scalp. The shaft is the part that extends above the scalp.

Q. What are the layers of the hair?

A. The cuticle, the cortex and the medullA. The cuticle layer is composed of flat transparent cells that overlap like shingles on a roof. The cortex layer is composed of many elongated cells containing the pigment granules that give color to the hair. The medulla is composed of small round cells running lengthwise with the hair shaft.

Q. What is the hair follicle?

A. Follicle means a little bag or pouch. The hair follicle extends down into the corium, and through these tiny openings the hair grows out.

Q. What glands are connected to the hair follicle?

A. The sebaceous glands are connected to the hair follicle.

Q. What is the function of these glands?

A. Their function is to secrete sufficient oil to keep the hair soft, glossy, and healthy.

Q. What is the average rate of growth of hair?

A. A healthy hair grows about one-half inch per month.

Q. Will hair grow again after it is pulled out?

A. Yes because the papilla is a permanent part of the scalp and its function to produce hair is carried on.

Q. What is the life of a healthy hair?

A. The life of a healthy hair is from two to seven years.

Q. Is hair elastic?

A. Only healthy hair is elastic.

Q. What is the elasticity of a healthy hair?

A. A healthy hair can be stretched about 1/5th of its own length without breaking.

Q. What is meant by "porosity of the hair?"

A. Porosity refers to liquids or lotions that can penetrate through a substance of loose texture. This term is now used to describe the condition of hair.

Q. Does porosity exist in all texture of hair?

A. Yes, we speak of porosity whether the hair is fine, medium or coarse.

Q. What is normal hair as to porosity?

A. Normal hair is the average type of hair and usually has good porosity. Chemically treated hair, oxidation from swimming pools, weather damaged, sun bleached, salon bleached, chemically relaxed, permanent waived, or colored hair could and most often is over porous.